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Company Information

Our philosophy

We provide maximum satisfaction for our customers by making maximum efforts.
We contribute to people and the health and beauty industry.

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Global Network

We established our branch office in Shanghai, China in 2013 to provide truly safe and effective cosmetics to women all over the world. Our overseas business is expanding, mainly in China. As we move toward the future, we aim to further satisfy consumers even more by providing appealing products and attentive services.

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Company Information

Company Name

Nihon Beauty Co., Ltd.

Office Location

【Head Office】4-10-16-4F, Ginza, Chuo-ku, Tokyo, Japan >Map

【Delivery Center】2-1-3, Kita-koiwa, Edogawa-ku, Tokyo, Japan >Map

【Tokyo Office】2-21-19, Kita-koiwa, Edogawa-ku, Tokyo, Japan >Map

【Osaka Office】1-11-9-5, Higashitenma, Kita-ku, Osaka-city, Osaka, Japan >Map

China Branch

Shanghai Enbi Trading Co., Ltd.
Room 618,6F Junyao International Plaza, No789
Zhao Jia Bang Rd. ,Xu Hui District, Shanghai, China

Foundation

1984

President & CEO

Hiroaki Rikiishi

Capital

33 million yen

Administrator

President Hiroaki Rikiishi

Business Field

Manufacturing and selling of POLICY Cosmetics
Selling of beauty machines
Managing facial treatment salons
Managing the beauty school

Bank

Bank of Tokyo-Mitsubishi UFJ, Shin-koiwa branch
Sumitomo Mitsui Banking Corporation, Koiwa・Shin-koiwa branch

Group Companies

Sun Powers Co., Ltd.
Uni World Co., Ltd.
Nihon Cosmetics Manufacturing Co., Ltd.

Sales volume

2 billion 160 million yen(as of 2010)

Number of Employees

150

Managing Salons

25 salons

F.C Salons

3  salons

Map

China Branch

History

1984

Establishes Nihon Beauty Co., Ltd.
Begins sales of beauty machines, cosmetics and health foods as distributor.

1986

Establishes our first beauty salon "apple mind".

1993

Releases POLICY Cosmetics.

1995

Managed salon "apple mind" expands into 5 stores.
Establishes Osaka office.

1997

Operational headquarters expands.

1999

Managed salon "apple mind" expands into 10 stores.

2002

Managed salon "apple mind" expands into 15 stores.

2003

Completes Honkan (main buiding).
Opens POLICY Esthetic College in Koiwa, Osaka.
Begins sales of beauty machines for home care.

2004

Managed salon "apple mind" expands into 20 stores.

2005

Transfers head office to Ginza.
Opens POLICY Esthetic College in Ginza.

2008

Applying for Esthetic Certificate System to Japan Esthetic Organization.
Increases capital to 30 million.

2009

All apple mind stores gain Esthetic Certificate System.
Implements "Preservative Measures for Advances Received"

2011

Mergers with Sun Powers Co., Ltd.
Increases capital to 33 million.

2012

Group company uni World Co., Ltd. opens "GREEN INTERIOR ".

2013

Establishes Shanghai Enbi Trading Co., Ltd. (上海摁壁贸易有限公司)
Obtains a trade mark right. English: POLICY Chinese:葆丽滋

2014

Gains Selling Licenses for 19 POLICY items in China.

Contact Us
TEL:(+81)3-6657-9838
9:30~18:00 (JST)